November 30, 2010
Kind of a strange term isn’t it? Relationship equity, hmm… Strong customer relationships can save the day. When problems arise, strong relationships help us get important […]
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November 22, 2010
In casual conversation it’s not uncommon to hear someone described as being “old school.” Most often it’s not an ageist insult, but a compliment – a […]
November 15, 2010
Twenty years. E.G. Insight recently celebrated its 20th year in the business of helping clients collect feedback from their most valuable customers. Throughout these 20 years […]
November 9, 2010
Sometimes lessons come from the most familiar and mundane places. With all due respect to the makers and marketers of disposable coffee cups and the lids […]
August 27, 2010
In Alan Murray’s latest Wall Street Journal article, he mentions that when the Journal’s CEO Council was asked to name the most influential business book, many […]
August 24, 2010
Did anybody else read the latest Fast Company article about Blockbuster? In it Kevin Lewis, the head of Blockbuster’s digital strategy, makes the following comment about […]
August 12, 2010
I recently met with a consultant from another firm that is interested in partnering with us at E.G. Insight. The conversation with her got me thinking […]
August 9, 2010
After more than ten years in this business, I have read thousands of interviews our clients have conducted with their most important customers. I am sometimes […]
August 3, 2010
At E.G. Insight, we know that structured feedback conversations with your most important customers pave the way for winning more business. Recently, Senior Consultant Rhonda Sunnarborg […]