April 27, 2020
We’ve heard a lot recently about “essential work.” Physicians, nurses, and medical assistants? Essential. Grocery store clerks, cashiers, and trash collectors? Essential. Teachers and law enforcement? […]
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February 23, 2016
Using the Customer Review process to Rebuild B-to-B Customer Confidence The Challenge For two months, an Account Executive at our financial industry client had been trying […]
January 9, 2012
Customers See the World Differently Customers see the world differently from their product and service providers. They are interested in different things; they have different goals […]
September 17, 2012
Customers often say some of their suppliers lack a sense of urgency when things go wrong. They also say that their very best service providers respond quickly, […]
August 27, 2010
In Alan Murray’s latest Wall Street Journal article, he mentions that when the Journal’s CEO Council was asked to name the most influential business book, many […]
August 24, 2010
Did anybody else read the latest Fast Company article about Blockbuster? In it Kevin Lewis, the head of Blockbuster’s digital strategy, makes the following comment about […]
August 12, 2010
I recently met with a consultant from another firm that is interested in partnering with us at E.G. Insight. The conversation with her got me thinking […]
August 3, 2010
At E.G. Insight, we know that structured feedback conversations with your most important customers pave the way for winning more business. Recently, Senior Consultant Rhonda Sunnarborg […]
March 31, 2010
In our work with clients, we help them to understand the confidence that their key customers have in their current and future ability to meet their […]